Demand withDirection

Founder

Meet Katee Peek.

I’m a strategist and operator with more than 10 years of experience across client leadership, program strategy, operations, and cross-functional execution. Today, I apply that foundation to B2B growth, paid media, and demand-generation programs.

During four years with LinkedIn Marketing Solutions, I advised growth-stage and global enterprise organizations, led complex strategic partnerships, drove adoption of new advertising and measurement capabilities, and earned President’s Club after achieving 123% of my annual goal.

Most recently, as Founding Growth Strategist at Multiply, I worked directly with B2B SaaS teams to build and improve full-funnel demand-generation programs, from campaign architecture and audience strategy to measurement, attribution, and sales alignment.

My strength is connecting big-picture strategy with the practical work required to execute it. I bring curiosity, clarity, strong judgment, and a collaborative approach to every engagement.

“Good growth starts by getting clear on what is actually holding performance back.”
Connect with Katee on LinkedIn
Katee Peek, founder of Demand with Direction
Katee Peek, founder of Demand with Direction

LinkedIn experience

Experience behind the strategy.

Experience spanning strategy and operations, enterprise advertising, and hands-on demand generation for growth-stage B2B SaaS teams.

10+ years

Strategy, operations, and client leadership

4 years

LinkedIn Marketing Solutions

President’s Club

123% of FY25 goal

At Multiply, I served as Founding Growth Strategist, building and improving full-funnel demand-generation programs for B2B SaaS teams.

Your marketing is already in motion. Let’s give it direction.

If your team needs clearer priorities, stronger demand-generation execution, or experienced growth leadership, let’s talk about where you are and what would create the most value.